In order to be successful in marketing your business, there are few things to check over. First, the business has to be reliable. In other words, stick to a schedule. If you run a coffee shop and choose hours that tend to fluctuate, customers will take their business somewhere else. Entrepreneurs such as Shalom Lamm, express that a new business has to prove themselves to a customer.
Next, build friendships with the clients. Especially as restaurants and bakeries, where consumers learn to love and cherish your food. Networking is a great way to market any business. The same goes for someone working in retail or finance. People talk and reviews are very easy to find online. Making sure they are beneficial to the company is a way to market the business. On the other hand, by doing some advertising the business may get more traffic. It’s very rare for a business to do advertising and then have no peak in sales. That being said, doing the steps listed above whilst advertising can ensure customer satisfaction and increase traffic in-store. Shalom Lamm makes a good point and although marketing business it’s easy, it’s necessary for any business to flourish.