3 Small Things That Can Make A Big Difference For Your Small Business

If you have a small business, it can often seem like it’s only the big decisions or the things that cost a lot of money that can make an impact on you. However, for better or for worse, it’s often the smaller, seemingly insignificant things that can help take your business to the next level and help you grow from a small business to something much larger. 

To help you see how these kinds of things can be put into practice in your small business, here are three small things that can make a big difference for your small business.

Having A Growth Mindset

For many small businesses, finding a way to cut costs and grow as much as possible is the main priority. And while having strategic ways of doing this can help you get things going in the right direction, the frame of mind that you and your staff have can also play a big role in this. 

To make sure everything on your staff is in the right mental state to help take your business to the next level, you should teach everyone about having a growth mindset. 

With a fixed mindset, people think that what they know or what they have now is what they will always have. With this mindset, trying to better things or grow isn’t really possible. But with a growth mindset, you believe and work toward always becoming better and trying new things. And when you’re trying to get a small business off the ground, you’re going to want people who are firm in their growth mindset to help you get to this point. Otherwise, their fixed mindset could be the reason why major growth isn’t taking place. 

Asking For Feedback

Something else that might seem small but can make a big difference for companies is asking for and acting on feedback that you get from customers or clients. 

By asking for feedback from people that are actually interacting with your business, you can get invaluable insight into what it’s like for other people to use your products or services. So when they tell you that being able to see the product through a window die cut would help them be more likely to purchase from you, actually making this packaging change could prove to be hugely beneficial. 

How You Handle Your Social Media

The way in which you handle your social media can also have a big impact on your business. For some businesses, it’s easy to recognize how important social media is. But for others, social media might not seem to have a big place in your organization. But if your target audience is using social media, either personally or professionally, you should be, too. 

Knowing this, you should seek to boost your online presence and make your profiles as reflective of the positive aspects of your business as possible. 

If you’re ready to make some big changes and improvements in your business, consider how making some seemingly small changes could help you get your business to the level that you’ve always dreamed of.

Business in the Modern Age

Business in the Modern Age 

According to Raphael Avraham Sternberg, the modern age is the Information Age. We are living in a world that is reliant on digital technology. Digital devices are also changing and impacting how we communicate with each other. There is a new way of communicating, a new way of doing business, and a new modern-day world. The question is whether the information and digital age will change our lives significantly or if we have already adapted to these changes.

Effects Of Business In The Modern Age

1. Trend of doing business

Businesses are now becoming more mobile than ever before. The business world is not only dominated by the office and the desktop anymore but has become available in our pocket phones. You can do business everywhere and anytime. On the bus, waiting at an airport, or even while you are hanging out with your friends at a restaurant, at least one person checks his phone for work-related emails and texts.

2. Difference in trends

The technological tools we use to connect have changed dramatically over the past decade or so. We can instantly connect and communicate with people worldwide using digital means compared to traditional paper-based communication methods like sending letters. It has dramatically changed the way we do business and communicate with each other. Traditional means of communication, like phone calls and fax machines, have been transformed into modern ways like Skype, Google Hangouts, and Whatsapp.

3. Changes in connecting

People are getting to know each other using social media nowadays. People can connect with like-minded people, regardless of physical location, because of the Internet. It creates a level of close relationships that would have never existed. The modern business environment is rapidly changing and adapting to this new type of information sharing with its customers.

4. New Mindset

Business is about interaction, not just work, but positive interaction with people. The amount of social media networks like Facebook or LinkedIn has created an entirely new world in which we can interact with other people more personally. Our businesses are now experienced through social media as individuals instead of organizations. It makes connecting with others at all organizational levels easier, as they are no longer separated by function or rank but differ by interest and personality.

5. Changes in offices

The modern-day office has benefited from the technological revolution by implementing different technological tools and techniques such as cubicles, conference calls, video conferences, and teleconferencing. It has allowed us to communicate worldwide to work together or share ideas and information.

Raphael Avraham Sternberg makes a strong case in saying that technology has changed the business world. He says that even though many business-related activities have been fragmented, these changes have many benefits. Businesses have become more flexible and can work anywhere, anytime, because of the Internet. Social media networks allow businesses to access customers from different cultures and backgrounds. Technology is causing innovations in the office world, with employees replacing cubicle walls with networking tools like teleconferencing and team project sharing.

The 4 Benefits of Using a Digital Film Conversion Service

Are you tired of digging through dusty boxes and old VHS tapes to watch precious memories from your past? As technology advances and physical media becomes obsolete, more and more people are turning to digital film conversion services to preserve their treasured family videos and home movies.

In this blog post, we’ll explore the top 4 benefits of using a digital film conversion service, including improved accessibility, long-term preservation of your memories, enhanced image quality, and easy sharing.

What is a Film Conversion Service?

A film conversion service is a service that converts physical film or video formats, such as film reels, VHS tapes, and other analog formats, into digital formats. This process, also known as digitization, captures the film or video and converts it into a digital file, such as an mp4, that can be easily viewed, edited and shared on different devices, preserving it for future use.

Digital film conversion services typically use specialized equipment and software to capture and convert the film or video. They can also provide additional services such as color correction, noise reduction, and image stabilization.

What Are the Four Benefits of Using a Digital Film Conversion Service?

Getting your old movies and videos transferred to digital formats has many benefits. Let’s take a look at the top four.

Improved Accessibility and Convenience

When you convert your film or video to a digital format, you can easily access it on various devices such as smartphones, tablets, and computers. This means you can watch your memories wherever and whenever you want without digging through boxes or fumbling with outdated equipment.

Additionally, digital files can be easily copied and shared with family and friends, allowing everyone to enjoy the memories together. This is particularly useful for people with family members living in different locations or for those who want to share their memories with a broader audience. In short, the digitization of physical film or video makes them easily accessible and convenient to watch, share and preserve for the long term.

Greater Durability and Preservation

Due to humidity, temperature, and age, physical film and video formats can degrade over time. They can be damaged or lost due to accidents or natural disasters.

Digital files are much more durable than physical formats and can be easily backed up and stored in multiple locations for added protection. Digital files can also be edited and restored if necessary, which is impossible with physical formats.

Additionally, digital files can be replicated into multiple copies to have the backup ready in case of disaster. This makes digitization a great way to preserve your memories for future generations to enjoy.

Easier to View

Physical film and video formats can be challenging to view, especially if you don’t have the proper equipment or outdated equipment. With digital files, you can easily watch your memories on various devices, such as a computer, tablet, or even a smart TV, and do away with specialized equipment.

Digital files can also be edited and enhanced, improving the viewing experience. For example, color correction, brightness and contrast adjustments, noise reduction, and image stabilization can be applied to digital files to enhance the quality of the final product.

Easily Share your Precious Memories

Once your film or video is converted to a digital format, you can easily share it with family and friends through various methods, such as email, social media, cloud storage, or even DVD and USB.

Additionally, digital files can be edited and trimmed, which makes it easy to create short clips or compilations that can be shared with specific people or groups. This is particularly useful for those who want to share their memories with a broader audience, such as posting them on social media or creating a family video history.


From improved accessibility and convenience to greater durability and preservation, digitizing your film and video has many advantages. It also makes it much easier to view your memories and share them with others.

Whether you want to watch your family videos on a modern device or share your memories with friends and family, Capture’s film conversion service can help you do it. It’s an innovative and efficient way to ensure that your memories are preserved for future generations and enjoyed by all.

4 Business Tips For Beginners

If you’ve just recently graduated from business school or are a first-time entrepreneur embarking on your own business journey, you may sometimes experience imposter syndrome. After all, the world of business can be cutthroat—especially when you’re new at it since it can get discouraging at times. 

You may not always know all the answers right away, but luckily many business owners and managers came before you to pave the way, and you can learn from their mistakes! If you’re curious and could use the help, here are 4 business tips for beginners. 

Take It Slow

Whether you need to generate leads, increase your sales, or hire new staff, running any type of business requires a lot of time, energy, and focus. If you’re new at all of this, you should be careful not to jump into everything right away, so take it slow! 

Once you know what you’re doing you can start to amp things up a little bit and try to take on more at one time. Yet in the beginning, it’s wise to not have too much on your plate all at once so that you can make sure you are doing the best you can to avoid getting ahead of yourself. 

Ask For Advice

Asking people who are more experienced than you are in the business world is nothing to be ashamed of! If you ever need help or advice, don’t be afraid to ask for it. There are also so many helpful books and seminars out there, as well as a ton of good information on the internet that can help you become more business savvy. 

Find Investors

Even if you think you have the overhead required to run a successful business, you should try to get the help of investors who will be able to ensure that your business can get off the ground and run without issue. A good investor will understand that it may take a while to start making a profit and begin to pay them back.  They should also believe in you and your business model. 

If you’re able to find the right people to invest in your business, you will have peace of mind knowing that your business likely won’t face financial issues while you are still busy trying to figure things out!

Stand Out

When starting out in business, it is important that you find your niche and learn to stand out amongst similar businesses in your area. You can do this by advertising, using social media, designing the interior of your business in a unique way, elevating your level of customer service, or offering services that others do not offer. You may have many competitors but there’s always a way to make yourself shine.

Being a beginner in business is not always easy, but with a little bit of help you can become a pro very quickly! All it takes is some effort and desire to learn about the industry and how it works. Hopefully, these tips are just what you need!

Being a Frontrunner Business

Being a Frontrunner Business

Frontrunner businesses transfer the lead in their industry to clients. These businesses have a competitive edge because they understand their audience and provide high-quality products to suit customers’ needs. Their practices are practical and financially sound, which is good for consumers in search of not just good deals but also trustworthy retailers. When consumers know that the company will behave responsibly and continue to produce quality items, they’ll feel more comfortable placing larger orders or returning for purchases in the future. A frontrunner business doesn’t need to stay on top of the latest trends but should be progressive in marketing its products. They’ll do so by offering new and different items or services. Here are some tips on how to be a frontrunner business.

1. Estimate The Investment Needed In Digital Capabilities

A frontrunner business typically invests in new technologies. These may include payment systems, human resources solutions, and email programs. While determining how much money is needed for technology purchases, one can also set a timeframe for implementation. The investment should be manageable and have such a long timeframe that it will deter customers from trying your products and services. Businesses that are savvy with digital features are better prepared when entering the market and competing against entrenched players. According to Raphael Avraham Sternberg, writing for Entrepreneur.com, pioneer businesses can use digital advertising platforms like Facebook to attract new customers.

2. Work with Vendors that Make People Look Good

While determining what technologies to invest in, businesses should also look for vendors to help them transition to the digital world. For instance, consult a company specializing in website templates and graphic design that can produce a business’s logos and other visual elements. They should look for a vendor that invests in technological innovation and practices, is dedicated to customer service, and can provide software programs. Businesses will reap the benefits of their accumulated knowledge and expertise by partnering with a reputable vendor. Businesses also need to partner with vendors with a good industry reputation. For example, a company that partners with other progressive companies for payment applications is more likely to produce items that will make customers happy. A study by Sternberg showed that firms that provide customer service via email are more likely to have positive brand reviews than those that don’t.
Firms will have to invest in new technologies to be a frontrunner business. Since companies can rely on vendors that bring innovations, investing in these technologies and finding a vendor with better customer service are critical factors for leading your industry. Businesses should also consider their business image and financial status. The combined values of these qualities will determine the success of a business. In this case, the best type of customer service is efficient, personal, and provides fast responses. Raphael Avraham Sternberg knows that customers expect companies to be up to date on new technologies and provide a means for them to quickly get in touch with a customer service representative. These expectations are the critical components for successful customer service.

3 Things To Consider Before Renovating Your Office Space

If you’ve been thinking that you’d like something fresh and new with the office space that your organization has been using, doing some renovations might be the first thing that comes to mind. But before you start making plans for renovating every square inch of your business space, there are a few things that you should think about first.

To help you in knowing just what these things are, here are three things to consider before renovating your office space.

To Renovate Or To Move

Prior to putting forward any plans for renovating, you should first determine if renovating is really what you want or if moving to a new location might be a better option.

Many times, it could be easier on you to move your office to a new location rather than having to go through the process of renovations. Especially if you’re able to find a new place that already has the things in it that you were wanting to add through your renovation, be it a more open floor plan or raised access floors for certain areas. Both of these options will bring disturbance to your business, so what you really need to weigh is what disturbances you’re willing to live with and if renovating will make it possible for you to get exactly what you want with your business.

What You Can Afford

Aside from what you want, you also need to think about what you can afford.

Not only are you going to be paying for the actual cost of the renovations that you choose to take on at your office, but you will also have some additional costs that might not come to mind immediately. For example, you’ll have to pay for things like the demolition, the labor costs, the materials, and the financial impact on your business. If you want to continue paying your staff during the renovations and if you need to make changes to how you do business during this time, there can be costs associated with this as well.

The Impacts Of Renovation On Your Business

As was mentioned above, renovating your place of business can have huge ramifications for your business, and not all of them will be good.

While the finished product after your renovations may be exactly what you need to take your business to the next level, you could be losing business and business relationships in the process. You may also need to be more flexible with how your staff does work during this time, as coming into the office may not be a possibility. And if the way your business operates during this time takes a hit, it can take a while for you to bounce back from that. So before you get started, make sure you’re ready to deal with whatever consequences come as a result of the time and money that you’ll devote to renovations.

If you’ve been contemplating renovating your office space, consider using the tips mentioned above to help you determine the right course of action here.

5 Types of Software to Consider for Your Small Business

For small businesses, software is increasingly becoming a must-have for success. Thankfully, there are dozens of programs that can give you the edge over larger competitors, but where do you start? To help narrow down your choices, here are five types of software to consider for your small business.

Customer Relationship Management Software

One advantage that small businesses typically have over large corporations is the ability to provide personalized customer service. Why not take things a step further with customer relationship management (CRM) software?

With CRM software, you can easily store customer contact information in the same place and monitor client accounts for trends or changes in behavior. This way, you can always adjust products and services accordingly.

Then, you can use the platform to track metrics like customer satisfaction, which will come in useful when evaluating your company’s performance.

Accounting Software

Accounting is an essential component of any business, but managing and processing financial records manually is often difficult and time-consuming. That’s exactly why accounting software can be a great asset for small businesses.

Accounting software can automate many of the tasks that would otherwise require manual entry or calculations, such as tracking income and expenses, generating reports and invoices, calculating taxes, and even financial forecasting. Not only will this save you time on mundane tasks, but it also significantly increases the accuracy of your financial data.

Inventory Management Software

If you’re running a business that deals with physical products, inventory management software is a must-have.

With inventory management software, you can easily monitor stock levels and receive alerts when it’s time to order more. You can also set up reorder points for each item so that you never run out of a popular product. Additionally, the software makes forecasting and budgeting easier by providing detailed reports on inventory costs and other data.

Project Management Software

Project management software enables you to plan, organize and work on multiple projects at the same time. Whether you’re a freelancer or running a small business, this type of software can greatly help you meet deadlines, track progress and assign tasks to team members.

With project management software you get an overview of all your active projects, which makes it easier to stay on top of your workload. Then, you can communicate with team members, assign tasks, track progress, and share documents.

Digital Marketing Software

In today’s digital-focused world, having a strong online presence is essential for even big corporations, thus more so for small businesses. If used correctly, digital marketing software will make building an effective strategy to reach your target audience and establish your brand in the market a lot easier.

With the right digital marketing software tools, you can create campaigns that are tailored to your target audience. You can then further use the software to track the performance of your campaigns, measure return on investment (ROI) and optimize your online presence for maximum visibility.

There are many types of software available for small businesses today, and the ones listed above are just a few examples. Keep in mind that before committing to any type of software, you should take the time to do some research and read reviews from other users. With the right software, you can make your business more efficient and successful. The key is finding the software that works best for you and your team.

What is a Holistic Nurse

Conventional or traditional medicine is based on modern science. It includes treatments like drugs, surgery, radiation, and other conventional methods, and it takes a generalized approach instead of an individual approach. A holistic nurse does not practice traditional methods. (1) 

Nurses who work in holistic medicine treat the whole person with alternative approaches. A traditional approach is treating a specific problem. A holistic approach is treating the entire person or considering the whole person. Therefore, these nurses do their jobs by treating their patients as whole persons. 

How fast is holistic medicine growing?

The holistic care business is growing and growing in America. As early as 2011, 40 percent of American adults and 12 percent of American children have used alternative medicine in some form. (2) Various medical professionals practice holistic approaches. In the United States, there are approximately 5,500 holistic nurses, according to the American Holistic Nurses Association (AHNA). (3)

What is holistic nursing?

Holistic nursing is an interdisciplinary practice based on the concept of holism- the idea that wholeness is essential for health. It is an approach to healing that includes a patient’s mind, body, emotions, and spirit as separate yet interconnected parts of the same whole. Such nurses care for their patient’s physical, mental, social, and spiritual well-being. In other words, they treat the whole person rather than just the symptoms.

Nurses in the holistic profession are health professionals who have a deep understanding of human life and are dedicated to bringing joy and happiness to their patients. Therefore, such a nurse attends to their mental health as well as the mental health of their patients. 

Why do people like holistic approaches?

Holistic nursing has become more popular because people are becoming more health-conscious and seeking new ways to treat illness. This is due to increased awareness of alternative medicine and healthy living trends, as well as increased technological advances making such treatments possible. Holistic approaches have taken off in certain states, such as California and Colorado.

To become such a nurse, you need to complete the education to become a registered nurse in your state and obtain a holistic nurse certification. They can work in hospitals, long-term care, private practice, academic settings, etc. Therefore, if you are a registered nurse, you can become a holistic one because it branches off of standard nursing.

The holistic approach promotes self-awareness, inner peace, and mental strength. Such a nurse will suggest mindfulness-based practices such as yoga and meditation to achieve mental wellness. He will also help his patients with their nutritional needs by suggesting healthy food choices. In addition, she will listen to her patient’s problems and offer them advice or refer them to a specialist for further assistance. (4)

Nurses in the holistic profession make use of alternative medicine in their practices. They may use homeopathy, naturopathy, Ayurveda, Traditional Chinese Medicine, and other traditional methods. Some of these nurses practice traditional medicine, too; they use antibiotics and other modern treatments when necessary. In addition, they can refer patients to alternative specialists when necessary. To become such a nurse, you must be well-versed in many healthcare philosophies, practices, and modalities.

Holistic nurses must be willing and able to work with a wide variety of patients. They must be open-minded to all cultures to better understand their patients’ needs. In addition, they must be willing to take time off from their practice to meditate or attend yoga classes so that they can develop inner peace themselves. Ultimately, a holistic nurse wants his patients to enjoy life here on Earth and hereafter.

The unique aspect of holistic nursing is that nurses are expected to care for their minds, body, and spirit. This includes self-care, reflection and spirituality, and self-responsibility. Why? Because with such nurses, the nurse’s health affects the patient’s health. One who takes care of themselves is better rested and more emotionally available to patients. You wouldn’t want to be such a nurse who only sleeps three hours a day, eats junk food, and smokes cigarettes. You must practice what you preach.  

Patients seek out nurses in the holistic profession when they have an injury, chronic ailment, or are facing a terminal disease. Doctors who practice holistic medicine often specialize in it through additional education or additional certifications.
A holistic approach can improve many aspects of life for people who believe in it. However, this approach only solves some problems and may only sometimes work as planned. A traditional approach to a medical problem may be more suitable than a holistic approach.  Ultimately, it’s up to the patient to determine which way he or she wants to go. Nonetheless, it is an interesting way to view the world; it helps us become stronger individuals with a better focus on our personal goals. One should visit a holistic nurse to experience an alternative and practical medical approach. Check out The Nurse Coach Collective for more information.

Jobs with Flexible Working Hours

Jobs that have flexible working hours

Many people find it difficult to juggle work and personal life commitments. And, with today’s busy lifestyles, there is a growing need for jobs that offer more flexible hours. To help you out as you narrow down your career options and make the difficult decision of where to work next, here are some industries and careers which allow employees the opportunity to set their own hours.

Raphael Avraham Sternberg is a renowned entrepreneur who has established himself in the financial industry. He is a consultant for different companies and runs a blog advising entrepreneurs. One thing that has been on his radar lately is flexibility in the workplace and how to bring it into more jobs.

Sternberg goes over what you might need to do before applying for a job with limited or no office hours and some simple ways you can make your life easier as an entrepreneur trying to work around flexible schedules.

Real estate

The schedule can change depending on the needs of your employer or customer to cater to prospective buyers’ needs.


Many fashion entrepreneurs start their day at noon, with meetings scheduled throughout the day to take advantage of late-night inspiration or production limitations during the summer months.


What makes working in finance so appealing is the fact that you can combine long hours with a flexible schedule. If you like to plan ahead and work on your “to-do” list during the week, then this is your ideal job.


As one of the most rewarding career paths in today’s business world, media professionals can work at home most of the week while still making enough money to fund their lifestyles.

Start-up Entrepreneurship

It might not be glamorous, but if you’re prepared to move quickly and have a good eye for creative design or marketing ideas, start-up entrepreneurship could be your perfect job.

Mobile app development

If coding is your thing, there’s no better career than mobile app development. This requires a lot of time at your computer and on the phone, but with little travel required.

Business Entrepreneurship

This is one of the most rewarding career paths in today’s business world, and budding entrepreneurs can work at home most of the week while still making enough money to fund their lifestyles.

Trainer Starting

A career as a personal trainer might not be for everyone, but if you like working out at any time of the day (or night) and have plenty of energy to keep up with clients’ busy schedules, this could be your ideal job.

Entrepreneurs should consider whether or not they can devote themselves fully to the job at all times, even when it seems like there aren’t any customers or work is slow. According to Raphael Avraham Sternberg, self-employed people are more likely to feel more than just committed to their work but also fear that they might not be able to make it through the slow times.

That said, entrepreneurs with flexible schedules work fewer hours than their peers with normal shifts. Additionally, when given a chance to choose, more parents chose part-time jobs for more flexibility with their children than full-time jobs.

Attending Business Conferences

Attending Business Conferences

Running a business can be challenging. One has a lot on their plate, making decisions based on profit and loss and figuring out which strategies are working and which are not. That’s why keeping up with the changing market is essential to stay relevant and doing as much business as possible. One also has to attend conferences, conventions, or other business-related events to socialize with other people in one’s field of work, even for gardeners like Raphael Avraham Sternberg. Here are some benefits of attending business conferences.

1. Networking

Business conferences are where people gather to share information about various topics related to their field of work. These aren’t necessarily academic or scientific-related conferences. They can also be for business-people and entrepreneurs looking for new opportunities in their specific industry. People from different industries or even from other regions usually join these business events, so one can meet experts from other fields and learn new things they can apply when running their own business.

2. Meeting the Best Influencers

One of the best benefits of participating in a business conference is meeting the best people and influential figures in one’s field. People who have been doing this for years will share information about their work and what they’re doing so that they can use it to improve their business. They’ll also be able to give advice on what works and what doesn’t, which can help one make better decisions when starting or running a company.

3. Understanding Competitors

It allows one to learn more about their competitors. If there are similar organizations, one can learn more about them and how they do business. One may also know what strategies they’re using so that they can formulate their marketing strategies against others so that the competition doesn’t step on them.

4. Getting a New Perspective

Business conferences are also a great place to learn how other businesses from different industries do it. One might find out that they’re getting more customers, so one has a lot to learn from them to improve their business. If their marketing strategies and strategies for sales are better, then there’s no need to worry, one can still improve on these things so their business can stay competitive in the market.

5. Bettering One’s Skills

According to Raphael Avraham Sternberg, attending a business conference allows one to develop new skills that may help in the long run. One can learn valuable lessons and discover essential things they can apply to their work, making it easier for them to improve. Better skills mean one can do a better job running their business.

6. Providing New Services

Business conferences are often held to provide services that may help one’s business improve. There will be experts who can provide information about how to do certain things. These are things to know in order to grow and prosper the business.

Business conferences are crucial for industry professionals as they allow them to learn from experts and other industry leaders. Business conferences can be a significant factor in the success of one’s business as they can improve one’s skills, network with other people in the industry, and find out what other successful businesses are doing right.