Putting up a ‘for sale’ sign is a good strategy for attracting prospects but it may not be enough to sell some properties, especially those located along low volume roads. While this strategy still works and can bring in a good buyer, you should explore other marketing strategies just in case your prospect doesn’t use your route. For homeowners looking to sell properties without the help of an agent, the following tips can be helpful.
Search Property Listing Sites Online
There are a number of sites where you can place your listings without the help of a real estate agent. Most of them charge a flat fee to list your property for a couple of months. Read the terms carefully before you sign up. You can look into sites with free listings as well. Having your house listed on a couple of sites boosts your chances of selling faster and also getting a good deal.
Get Good Images
Buyers will not pay attention to your online listings if you use poor quality images. Therefore, don’t take some dull photos with a cell phone and post them online. Rather, hire a professional with a good camera to do it for you. Look into photographers who cover residential and commercial properties. When hiring a professional, note that there are different forms of property photography. For instance, consider Architectural vs Real Estate Photography. The former focuses on the quality of the building and is normally used by contractors to showcase their work. The latter focuses on the value, by making the property look desirable. This is what you should be looking for when capturing images for your property. Hire a photographer who understands such things and your listings will attract more people.
Write an Emotionally Appealing Description
When writing descriptions, don’t just jot some bullet points to showcase the property’s features. Write a good story that will move the prospective buyers’ emotions. Show them how the property’s features can make their lives better, how they can save them money and show them why they should consider investing in a property with such features.
Secondly, don’t just focus on the property. Market the neighborhood and the nearby features as well. If you are not good at writing, hire someone to help you out. Since descriptions are short, it won’t cost you much.
Hire a Real Estate Lawyer
Since you are not working with an agent, hire a real estate lawyer to help you out with the contract and other legal issues. An attorney can help in the closing process. Also, they can walk you through the laws governing real estate in your state.
Selling without an agent will save you money. However, you should only do this if you are sure you can comfortably handle all the processes by yourself. If you will have a hard time negotiating or preparing listings, look for an agent to help you out. You can hire an agent for the whole process or for a few tasks. Another option you have is to work with a hard money lender or a private money lender. Look for hard money lenders near me or private money lenders in Los Angeles.